In the spring Apple Event in March 2022, Apple lifted the shroud and unveiled the M1 Ultra and together with it a brand new Mac: the Mac Studio. Maybe it is too early to tell at this point, but the unveiling is not only changing Apple Mac and future product lineup, but potentially changing the entire personal computing game in a very significant way. So we now know that M1 Ultra is the most powerful Apple Silicon yet from Apple, but is it enough to challenge the major players like Intel and AMD on the CPU front as well as Nvidia on the discrete graphics front?
Intel Xeon processors are Intel’s top of the line product. They might not be a best seller in terms of sales volume, but they tend to have huge profit margins because they are mostly catered for businesses that seek the ultimate in computing power at almost any cost. And at this level of performance, you will find chips that will cost $4,000 to $5,000 and in some cases where it’s meant for a mission-critical data center server, each chip can be in the range of $8,000 to $9,000.